Engineering
Morph, don’t pop
Cross-fading controls in and out reads as cheap, even when users can’t say why. Morph them along one continuous shape instead, and never animate a native glass view’s opacity or scale.
Blog
Notes on building native apps, for people shipping them.
Short, concrete guides on design, engineering and the decisions in between.
Design
Wireframe first, pixel-perfect later
Design the flow in plain grey boxes before you touch a pixel. Polishing early is the fastest way to build the wrong thing beautifully.
Strategy
One codebase, two platforms: the real bill
One codebase for iOS and Android sounds like half the work. It is, until the bill comes due at the native edge, exactly where users judge you.
Design
Feel premium on day one
More features won’t make your app feel premium. Native materials, motion, and chrome will, and they’re cheaper to ship first.